In an attempt to add meaning to my Black Friday sale (instead of just sticking to the trend of encouraging mindless spending…), I not only offered shoppers 10% off on everything in my online shop and at my stall at the Kirstenbosch Craft and Food Market during November, but also donated a further 10% to the fabulous Southern African Foundation for the Conservation of Coastal Birds (SANCCOB).
I am proud to announce that together we raised just over R800 for this worthy non-profit.
At the moment, the incredible team at SANCCOB are hand-rearing over 300 African Penguin chicks. Eventually, the penguins will be released back into the wild, making a massive impact on this endangered species’ numbers.
You can support the work being done by SANCCOB by ‘adopting’ a wild penguin chick: You can choose a chick in their care, sponsor its rehabilitation and even give it a name! Imagine how wonderful it would feel to know that that chick made it back to the wild where it belongs - happy and healthy - because of your help!
I feel very strongly about establishing a tradition of giving back in my business. And I feel even stronger about “every little bit helps”. I think we are so often put off from helping, because we are only able to give a little. And yet, lots of just-a-little-bits will eventually add up to A-LOT! If we all just do what we can, imagine the difference we could make…
Thank you to everyone that supported my small business - and in so doing a very worthy cause - this November. I’m very proud of our just-a-little-bit, and intend to keep the tradition going!
